Browsing by Author "Mihalache, Roxana"

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  • Mihalache, Roxana (“Ion Ionescu de la Brad” University of Agricultural Sciences and Veterinary Medicine, Iaşi, 2018)
    The promotion and selling of products online has become a new trend, so the websites need to be up-to-date and offer detailed information on their products. The corpus of texts was compiled from websites that sell traditional ...
  • Mihalache, Roxana (“Ion Ionescu de la Brad” University of Agricultural Sciences and Veterinary Medicine, Iaşi, 2017)
    Generally, the advertisements use persuasion to make the consumers buy products, regardless of their necessities. The advertisements for beer are no exception, too. This paper follows the advertising tendencies in Italy ...